Amazon might charge users up to $10 fee for its ‘Remarkable Alexa’

What you need to know

  • A new report from alleged sources close to the matter states Amazon is looking to charge anywhere from $5 to $10 for its “Remarkable Alexa” (Alexa Plus).
  • Amazon intends for the AI to help users with shopping queries while a stronger variant is being developed for “complicated queries.”
  • The report adds that Amazon has faced severe problems with its next-gen AI, such as fabricated information, alongside “poor employee morale.”

A few more details about Amazon’s proposed future for its AI assistant, Alexa, and how it will impact consumers have surfaced.

The report comes from Reuters, which cites several people close to the project known internally as “Banyan.” According to its sources, Amazon is thinking of including “two tiers of service” for this new Alexa. Its sources claim this could involve a $5 monthly charge or a $10 fee for this “Remarkable Alexa.”


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