Super Bowl commercials
20% of Viewers Say They Rooted for the Kansas City Chiefs Because of Taylor Swift
Entertainment
Laura Davis
How big was the Taylor Swift effect on the Super Bowl? Her impact on viewership of CBS’s Super Bowl LVIII telecast will ...
Super Bowl Advertisers Poised to Play Things Safe, Fearing Social-Media Backlash
Entertainment
Laura Davis
Dozens of advertisers will flock to Super Bowl LVIII this Sunday, ready to pay out a small fortune to CBS in a ...
