These 20 fan-fave beauty products for a head-to-toe glow start at just $4

Hello, Beautiful! Just checking in to remind you that you do not have to shell out big bucks to Big Beauty to look gorgeous. Savvy shoppers have found a slew of transformative, high-quality products for next to nothing at Amazon, and they’re baring all in their reviews. We’ve rounded up everything from do-it-all products that help reduce the appearance of wrinkles to an all-in-one makeup stick — and a bunch of fan faves you never knew existed (shout-out to the pore-minimizing patches).

We’ve even included a few A-list-approved affordable finds, including Meghan Markle’s go-to mascara. There’s nothing here over $20 — and you can even score some gems for as little as $4.

Amazon

Meghan Markle swears by this affordable Maybelline mascara and even introduced it to her makeup artist. Over 48,000 five-star reviewers agree with her on this one.

Meghan Markle’s former makeup artist Lydia Sellers told Hello, “[She] actually introduced me to a drugstore mascara … I keep it stocked in my kit now at all times, thanks to her … it really helps to amplify your lashes and polish off the entire look. It’s great for full volume and lengthening, the formula is super hydrating. I love how it builds, and that the price point is accessible for all budgets.”

$7 at Amazon

Amazon

Loved by over 45,000 shoppers, these affordable sponges allow base makeup to glide on and can also blend powders, blushes and even eye makeup. The three-point design allows for effortless application anywhere on the face.

One five-star reviewer said, “Let me tell you … this is by far the best beauty blender! Inexpensive and of great quality! I love this product because it always blends my makeup perfectly.”

$7 at Amazon

Amazon

Sure, it looks a little weird, but this tiny tool can actually help stimulate hair growth. The waterproof brush gently massages your scalp with the silicone bristles attached to its ergonomically designed handle. It promises a deep clean while lightly exfoliating your scalp without scratching it, and works on nearly all hair textures and lengths. More than 115,000 five-star Amazon reviewers by it.

“Saved my scalp!” shared a relieved shopper. “I was really struggling with a dry/flaky/itchy scalp. My head always gets dry during the winter months and this has been my saving grace! I use it before I wash my hair and again in the shower, and it’s completely gotten rid of my dandruff. It definitely gets worse before it gets better though, so don’t be discouraged if it seems that way!”

Check out our full Heeta Scalp Massager review for more. 

$6 at Amazon

Amazon

There’s more to this tool than meets the eyebrow. A whopping 144,000-plus shoppers swear by the No. 1 bestseller not only as an eyebrow razor but also as a tool for dermaplaning, brow-shaping/grooming and scraping away pesky facial hair. So long, peach fuzz.

$5 at Amazon

Amazon

This top-rated serum is packed with powerful ingredients like retinol, licorice root extract and niacinamide that work together to brighten and refine skin.

Not only does this potent formula make skin look clearer and smoother, but it also helps improve the appearance of pores and dark spots. No wonder one shopper called it a “miracle.”

$19 at Amazon

Amazon

Treat blackheads, large pores and wrinkles all at once with this popular pick, designed for all skin types. Over 75,000 Amazon shoppers have given it a five-star rating; simply apply the leave-on exfoliant after your usual cleansing/toning routine.

“Better than Botox!” said a five-star fan. “It has taken five years’ worth of stress and wrinkles off my face in three days.”

Check out our full Paula’s Choice Exfoliant review for more. 

$14 at Amazon

Amazon

Sag no more! This fan-fave neck cream employs the critical anti-aging ingredient retinol (vitamin A) and the antioxidant ferulic acid to revive skin that’s getting a bit creepy. Infused with natural antioxidants like black tea, aloe vera and chamomile, the treatment contains no alcohol or parabens and is vegan and cruelty-free. 

Over 20,000 fans swear by it: “My skin feels like silk after applying,” reported one gung-ho customer. “All the crepey skin is gone and it lasts even after a shower. I don’t write a lot of reviews, but this one is the real deal. And it’s a great value for this huge bottle!”

Said a fan in their late 60s, “It certainly tightens up the turkey skin on one’s neck. I also use it on the back of my hands, as it makes ‘onion skin’ disappear. … It lasts a long time even with daily use.”

$19 at Amazon

Amazon

These pore-minimizing strips get to work in about six hours, meaning they’re perfect for wearing overnight. They’re formulated with hydrocolloid gel, which sticks to pore gunk and pulls it out (ick!) for a cleaner appearance. 

“I tried this product on a whim, and after only one day, the pores on my nose look so tiny!” exclaimed a convert. “I didn’t have a lot of gunk that came out overnight since my skin is pretty clear, but I could see the little dots of oil that it absorbed overnight. I’ll totally be using these a lot in the future, especially for special occasions where I want my skin to look extra good!”

$17 at Amazon

Amazon

PSA: Mascara does not have to be expensive to be effective. At five bucks, this No. 1 bestselling formula gives the false-lash effect of your dreams. We love it, and so do the 253,000 people who’ve blessed it with a five-star rating.

“I am constantly looking for the perfect mascara and I think this is the one,” wrote one shopper. “The price is outstanding and it does everything I want it to do. No flakes or smudges. Easily removed and made my lashes look so much thicker.”

$5 at Amazon

Amazon

Roll away stress, puffiness and lines and revitalize your skin with this jade roller/gua sha set.

One fan shared before and after pics, raving, “Works wonders. I was on the fence about buying this but so happy I decided to buy it. Within five days you can already see a difference in my jawline from using the gua sha. It is relaxing and debloats my face after a long day. I typically use it morning and night time [with] some facial oil! It’s a must-get!”

$8 at Amazon

Amazon

Dump the clump! Say hello to naturally fuller-looking lashes. This tiny tool separates mascara-coated lashes in seconds, imparting definition to each individual lash. Over 18,000 Amazon shoppers love it. 

“My absolute favorite beauty tool!” reported a reviewer. “I love using this eyelash brush! I’m 68 and never used one before; had always struggled with clumps and lashes sticking together. Now I use this, it’s simple and easily does the job! I love it!”

$5 at Amazon

Amazon

This skin-plumping moisturizer, which contains hydrating hyaluronic acid, has racked up nearly 70,000 five-star ratings. Its gel-like consistency allows it to be absorbed quickly so it doesn’t feel heavy or greasy.

“I am in my mid-40s and just happened to find this a month ago and absolutely LOVE it!” wrote a rave reviewer. “It smells amazing and makes my face and neck feel soft and look pretty good for my 40s.”

$11 at Amazon

Amazon

If you haven’t tried this all-natural calcium bentonite clay yet, you’ve likely been wondering what the hoopla is all about. Fans (there are over 73,000 as we type) use it as a deep-pore facial mask, body wrap, hair mask, bug-bite treatment, deodorant and more. 

A megafan wrote, “This is my favorite high-quality bathtime addition! Not only does it detox your body, but it doubles as a face mask making it worth every penny!! When mixed with apple cider vinegar to form a thick paste, I spread [it] on my face and you can feel the gentle tingle of it cleaning my pores. You can immediately feel the smoothness and your skin is soft and hydrated. I use it at least once a week and will never stop!”

$15 at Amazon

Amazon

Fuss-free eyeshadow? You bet. This stick gives you a pop of color or a touch of shimmer with just a swipe across your lids. More than 31,000 Amazon shoppers rave about it.

“Stays all day,” reported a shopper. “I have been dealing with a really teary eye issue and wanted some eye shadow that was easy to apply and would stick around throughout a day of wiping my eye. This does the trick! This never feels sticky on my eyelids but stays in place all day long.”

$10 at Amazon

Amazon

Presenting the only eyeshadow/lipstick/blush you’ll need on the go. This No. 1 bestselling all-in-one makeup stick will help you keep that sun-kissed look year-round.

“Love this little multi-stick!” wrote one of nearly 40,000 five-star fans. “A little goes a long way … I wanted something that was compact and portable, able to fit into a pocket for on-the-go makeup touch-ups for cheeks and lips. … I got the rose color and it adds just enough color to my cheeks so it looks natural. A few dabs will do, and then blend it in. It’s lightweight, sheer with a little shimmer and very convenient to carry around with you.”

$4 at Amazon

Amazon

Lashes thin with age, but TikTokers seem to have found the fountain of youth in the form of mascara. This $8 tube has an incredible number of five-star ratings — over 76,000! Not only do they love it for its lengthening power, but they say it’s just as good as designer brands.

“I was looking for a cheaper alternative for Benefit Roller Lash mascara, which was my fave until I tried this Maybelline Sky High mascara,” wrote a beauty enthusiast. “It is just as good and more affordable. I originally bought these to be an everyday mascara and save my more expensive mascaras for going out but I seem to just stick to using the Sky High waterproof for my going-out looks as well.”

$8 at Amazon

Amazon

This popular primer smooths pores, lines and wrinkles while creating a flawless base for makeup — and has more than 11,000 fans.

One user, who wrote, “You may get compliments,” added, “I tried this one just as a potential replacement for foundation, not as a primer. Wore it two days in a row, received compliments on my makeup from two different people? Used my normal cheap drugstore powder on top but apparently this stuff is magic. I guess I AM thanking you later!”

$17 at Amazon

Amazon

Cracked heels? This top-rated cream is the remedy, according to more than 62,000 shoppers. It gives new life to irritated tootsies — and it works fast. Apply the concentrated cream right after your shower for quick results.

“I love this stuff,” raved one user. “I had terrible dry, cracked heels and deep, painful fissures. I used this every day, twice per day (morning and night) and in a week, my heels did a complete 180. I also used a pumice stone a couple of times during this time. No more dryness or cracks, and the fissures are mostly healed and my feet are soft and healthy looking. I regret not taking a before photo because the transformation is amazing.”

$9 at Amazon

Amazon

This cleanser-and-toner multitasker is loved by celebs and beauty enthusiasts alike. It’s both alcohol- and fragrance-free, and gentle enough for sensitive skin. 

“I’ve tried other micellar cleansers and I found this one doesn’t super dry my skin like the other over-the-counter ones,” wrote one of over 44,000 five-star fans. “It’s gentle when I use it. It helps to take off the first layer of my foundation but it doesn’t completely take it off. I would use either soap or a makeup facial cleanser. I recommend this more to people with super-sensitive skin.”

$12 at Amazon

Amazon

The ultimate moisturizer, this rich, botanical cream hydrates the skin and makes it appear more luminous in seconds. 

“My skin drinks this up,” wrote one of over 24,000 five-star reviewers. “I have dry sensitive skin and this lotion is like a moisture vitamin. It is heavy, but my skin feels delightfully youthful when it fully absorbs. I use it two times a week with lighter lotion in between.”

Check out our full Weleda Skin Food review for more. 

$18 at Amazon

If you have Amazon Prime, you’ll get free shipping, of course. Not yet a member? No problem. You can sign up for your free 30-day trial here. (And by the way, those without Prime still get free shipping on orders of $35 or more.)

The reviews quoted above reflect the most recent versions at the time of publication.

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